52TOYS Announces 2026 Product Plans: Over 1,000 New Items Across 100+ IPs

At a partner conference in Beijing, founder Chen Wei revealed 2026 plans to launch over 1,000 new items across 100+ IPs and seven categories. In 2024, the company reported 630 million yuan in revenue and a 39.9% gross margin, with IP licensing costs of about 45.755 million yuan. AI-generated

Why it matters：52TOYS announced 2026 product plans, expecting over 1,000 new items across 100+ IPs, alongside financial data.

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