Kayou: Seeing a New Cultural Business Model Through a Card

Kayou's 2024 revenue exceeded 10 billion yuan, with the Nezha series selling out 4.5 million packs within a week. The company focuses on the TCG sector, operates its own factory, holds dozens of licensed IPs, and plans to expand its TCG gameplay overseas. AI-generated

Why it matters：Reports Kayou's 2024 revenue exceeding 10 billion yuan, analyzing how it rides the 'Nezha fever' with IP products and explores its manufacturing and overseas expansion.

Source：中国网 · Read the original ↗