Every toy-industry item we collected, newest first.
Summaries are AI-generated
Pop Mart has launched its first full Sussex store at Churchill Square in Brighton, featuring its blind box designer figurines and the popular LABUBU dolls.
McDonald's announced a collaboration with the Pokémon Trading Card Game for a 30th-anniversary event from November 5 to December 9, with special card packs included in Happy Meals.
Carve Communications will host Carve-X at the Javits Center from Feb. 20-23, 2027, offering brands immersive spaces to showcase products to media and influencers.
LEGO launches its first official Dragon Ball set, featuring Shenron and Kid Goku in a 1,764-piece build priced at $180.
The co-created toy IP CHOUCHOU, featuring an 'imperfect' image, has garnered market attention. With Li Yuchun deeply involved in the design, it is seen as a new sample for Chinese original IPs going global.
Takara Tomy Arts will launch the ‘UCC Ueshima Coffee Mejirushi Gacha Mascots’ in November 2026 across capsule vending machines nationwide, priced at ¥300 per pull (tax included). The line features five miniatures – three long‑selling UCC coffee drinks, the DRIP POD YOUBI&capsule system, and the copper mug used in Ueshima Coffee shops – each equipped with a stretchable silicone ring for attaching to keys, cables, etc. A limited pre‑sale will be held from October 9‑12, 2026 at the ‘UCC Capsule Coffee Shop’ pop‑up in Tokyo Midtown Hibiya.
Join the thrilling adventure as we uncover hidden secrets in the Labubu hunt.
The Pokémon TCG Perfect Order Booster Bundle is back under $45 at Amazon, saving $15. Walmart and TCGplayer are offering competing deals.
Black Myth BLACKMYTH will launch its second autumn merchandise drop on September 30 at 12:00, featuring apparel, tech accessories, and collectibles. The lineup includes the Big Joy Lantern phone strap, Kunqi Hoodie, and the Little Yellow Dragon magnetic figure, with some items exclusive to Hangzhou retail stores.
Mashable lists low prices on Pokémon cards, Lego, and Switch games before Prime Big Deal Days, including the 30th Celebration Elite Trainer Box, Lego Eevee, and Pokémon Legends: Z-A.
China Post Securities report highlights trading cards' dual value. China's collection card market hit 32.1 billion yuan in 2024, up 152.8%, expected to reach 45.5 billion yuan by 2029. Kayou holds a 71.1% market share in the country's trading card sector based on 2024 GMV.
Pokemon's 30th-anniversary raffle resulted in no stock for winners, with items resold at high prices by scalpers. The '390 yuan collector display box' is now double its retail price on the secondary market, selling for 650-700 yuan, with some cards valued at over 10,000 yuan.
The Mega Evolution Delta Reign expansion officially launches on Nov. 6, with Build & Battle Boxes available on Amazon, Walmart, and the Pokémon Center. From Oct. 24, select Play! Pokémon stores will host prerelease events and sell the box, which includes four booster packs, a 40-card deck, and one of four unique foil promo cards.
Coinbase launches a Pokemon TCG digital pack feature on its crypto platform, allowing users to open packs on their phones and store pulls in a digital vault or have physical cards shipped. Similar to GameStop's Power Packs, the feature has not yet revealed prices, launch dates, pull rates, or blockchain details.
Jazwares launches 10 LED inflatables, each 3.5 feet tall and $39.99, with Farryn exclusive to Menards.
Following the Season 14 premiere, Spin Master launches the 17-piece Fairylandia Flutter Magic Fairy Playset for $34.99 at Walmart, Target, and Amazon.
Kaipro Studio will host the Seoul Toy Festival from Oct. 19 to 25, showcasing art toys, character IP, and resin toys. The event will feature domestic art toy artists, character IP companies, and independent creators, along with a special exhibition.
Lionel Brands Group appoints Jennifer Bizeur as Chief Marketing Officer, bringing nearly 20 years of experience from Hasbro and Super7. She will oversee brand marketing strategies to deepen engagement with existing fans and reach new audiences.
McDonald's Japan announced a new Pokémon card event for 2026. The move aims to address past supply issues that made cards hard to obtain overseas.
Israeli firm May Patents is suing LEGO in the U.S. for allegedly infringing three patents with its SMART Play system. The dispute centers on the SMART Brick and SMART Charger, which are already used in Star Wars and Pokémon sets.
American Girl and Stoney Clover Lane launch a bag collection inspired by classic characters like Addy, Felicity, Josefina, Kirsten, Kit, MOLLY, and Samantha. The assortment includes mini and full-size Pouchette Purse and Backpack.
Following its debut at Mass Mini Con, 100% Soft quickly sold out the Lil Flat File Fire resin figure online.
Pokémon TCG announced a new policy to strengthen anti-scalping measures following the launch of 30th Celebration. The new rules target scalpers.
Unseen Display releases the 3" Ghost Warrior, a cast metal figure inspired by the 1995 LEGO skeleton body with a samurai helmet.
潮玩行业经历集体收缩，潮玩星球、暴蒙、漫库等品牌关店，GOODSLOVE一个月内关闭12家门店。LABUBU出现破发现象，行业面临单店盈利模型跑不通的挑战。
JisuLife and POP MART announce their first collaboration featuring the Twinkle Twinkle IP. The Pro1S handheld fan offers 100 speed settings and up to 40 hours of battery life, retailing for $99.99. It launches on JisuLife.com at 8:00 p.m. PDT on Sept. 30, 2026.
At Card Expo Sweden, a 2006 Alakazam Gold Star sold for 1 million SEK and was resold to a UK buyer for 1.2 million SEK within a week.
AmiAmi has opened pre‑orders for the The IDOLM@STER Tsukimura Temari “Rain‑After Iris” training‑pre‑version 1/7 figure, priced at ¥22,000. The MiraiMira‑produced figure is scheduled for release in June 2027, stands about 230 mm tall including the base and is made of PVC and ABS.
AmiAmi (operated by Daibo Co., Ltd.) has opened pre‑orders for the Honkai: Star Rail Gift+ “Yao Guang” 1/8 scale figure, priced at ¥8,910. Produced by Myethos, the figure stands about 214 mm tall, includes a dedicated base, and is slated for release in September 2027.
AmiAmi has opened pre‑orders for the Honkai: Star Rail character Luan Mei “Paper‑Blooming Plum” 1/7 scale figure, priced at ¥37,290 and slated for an August 2027 release. Produced by Myethos, the figure comes with a silk‑styled cheongsam, a plush sofa, faux‑fur shawl and other accessories, plus a paper fragrance and leaflet.
